Emirates News Agency – Abu Dhabi Media concludes successful participation in World Media Congress
Friday, November 18, 2022 – 5:50 p.m
ABU DHABI, November 18 / WAM / Abu Dhabi Media, the leading public media services company in the United Arab Emirates, attended the first edition of the World Media Congress held under the Patronage of His Highness Sheikh Mansour bin Zayed Al Nahyan, Deputy Prime Minister and Minister of the Presidential Court, from 15 to 17 November at the Abu Dhabi National Exhibition Center (ADNEC).
Abu Dhabi Media’s participation in this outstanding event included a wide presence of its media platforms providing live coverage of all events, as well as conducting interviews with elite media sector leaders and Poles, specialists, influencers, experts and thought symbols in the region to to update the Arab public on the latest trends, initiatives and efforts to improve the performance of this event. The vital sector given the growing dominance of digital technologies, artificial intelligence tools and advanced technologies and their impact on the future of the media sector.
And based on its central role in shaping the characteristics of the future of media, Abu Dhabi Media organized a series of dialogue sessions it hosted in its pavilion, where it covered several topics with meaningful titles, in which Abdul Rahim Al Nuaimi, Deputy Director General of Abu Dhabi Media attended; And Hamad Al-Kaabi, Editor-in-Chief of Al-Ittihad newspaper, and a wide range of prominent media professionals in the region.
The sessions covered different axes, in particular “National Media: Established Roles with New Tools”, “The Media is an Essential Tributary for Security and Development”, “Media Security: The Duality of Public Trust and Accurate Information”, “National Media and Securing Society in Facing Challenges” and “Technologies”. Artificial intelligence and advancing the media message.” The program ended with a dialogue session on the role of national media in preparing societies for the future.
Commenting on this participation, Abdul Rahim Al Nuaimi, Acting Director General of Abu Dhabi Media said: “Abu Dhabi Media is proud to participate in the first edition of the World Media Congress, based on our firm commitment to help strengthen the media system in the UAE to keep up to date with all technical and innovative developments and to benefit from the dialogues and visions presented.By a group of pioneers and Poles of the local, regional and international media sector, to improve its skills and continue its pioneering role in providing more reliable and meaningful content that reflects the civilized and humane image of the Emirate of Abu Dhabi and the UAE.
Al-Nuaimi added: “Our participation in this global event is a crucial step on our journey to improve media sector performance and is another achievement that adds to our track record and participation in many events aimed at identifying current challenges and future prospects to discuss and benefit from the opportunities it offers to strengthen partnerships between all media agencies to serve this sector.”
During the congress, Abu Dhabi Media also signed a series of memoranda of understanding and letters of intent with a number of local and international institutions, most notably the Zayed Higher Organization for People of Determination, for the launch and presentation of the first dramatic artwork directed by People’s Determination on screens by Abu Dhabi Media.
On this occasion, His Excellency Abdullah Abdul-Aali Al-Humaidan, Secretary General of the Zayed Higher Organization for People of Determination, expressed his great delight at the agreement that took place between the Foundation and the Abu Dhabi Media Company on the sidelines of the World Media Congress on the Introduction and presentation of dramatic works managed by People of Determination and produced by “Film Gate”, this prestigious media project. Via Abu Dhabi Media Company TV Stations and Channels.
He expressed his gratitude and appreciation to all officials of Abu Dhabi Media Company, one of ADQ’s subsidiaries, for their continued support and generous sponsorship of the Zayed Higher Organization’s events and activities, as well as for the company’s various media coverage from platforms, in a distinctive way that helped convey the image and highlighted the organization’s efforts to nurture and rehabilitate people with determination and highlighting the efforts being made at the level of all government agencies to give them full support and care have demonstrated great skills and abilities and managed to honor UAE in many international sports forums.
His Excellency Abdullah Al-Humaidan also commended the support of the Emirate of Abu Dhabi, represented by the Abu Dhabi Media Company, for the production effort and the important, vital role the company plays at the level of all national events and events, and its zeal for it to provide outstanding coverage of the activities and events of people of determination, particularly the Zayed Higher Organization, indicating that the UAE media excels at dealing with events in a realistic and professional manner, with an emphasis on national fundamentals and constants and maintaining professionalism and compliance with directives and policies in the interest of the country.
It is noteworthy that Abu Dhabi Media established a live broadcasting studio on the Abu Dhabi television network, where qualitative dialogues were held with speakers and participants from various media sectors at local, regional and global levels, which helped to increase the strategic status of zu underline the event and the outstanding presence of the Emirate of Abu Dhabi in promoting the advance of the media sector and aligning its poles.
Reda Abdel Nour / Reem Al-Hajry
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